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Leads and buyer requirements

Real estate lead management, connected to every buyer.

A real estate CRM for agents and teams in India. Keep the enquired property, assigned agent, buyer requirements and next action together, and see which of your properties fit each buyer.

A day in your workspace

From a property enquiry to a useful conversation

A buyer asks about a 2 BHK listing. Before calling back, the assigned agent reviews which property brought them in, records their budget and preferred locations, and plans a follow-up. EstateCue then shows which other properties fit, so the agent can send a shortlist, and when the buyer is ready, book a site visit from the lead.

Illustrative product preview with sample data.

How it works

From the first action to the next step

  1. Bring the enquiry into your CRM

    Capture enquiries from your published listing pages, add a lead manually or import existing contacts by CSV. Keep the source and property context available when you review the lead.

  2. Give the lead a clear owner

    Assign leads across your agency. Owners and admins can oversee the team; members work with their assigned leads, so the next call has an accountable person.

  3. Record what the buyer needs

    Save private buyer requirements: buy or rent, property type, preferred locations, configurations, budget and size. EstateCue ranks your available properties and project units against them, and keeps every change in the requirement’s history.

  4. Share matches and plan the next step

    Send the buyer a shortlist link. They reply I’m interested, Request a visit or Not for me, and the answers return to the lead, beside its follow-ups, site visits and activity.

For individual agents and growing agencies

An individual agent needs a dependable record between calls and property viewings. An agency also needs ownership and visibility across the team. EstateCue connects these daily CRM tasks to the properties, projects and listing pages your business already manages.

Read the guide: Add or import leads

Questions before you start

Can I import leads from a spreadsheet?

Yes. EstateCue supports CSV lead import as well as manual entry. Prepare the file using the import template in the app and review the records before you start following up.

Are buyer requirements public?

No. CRM buyer requirements belong to your workspace and are subject to lead access permissions. They are separate from a public listing or a marketplace request.

Does EstateCue match buyers to properties?

Yes. Once a buyer has a saved requirement, the lead page ranks your available properties and project units as strong, good or partial matches and gives the reasons, such as within budget or preferred location. Your agent decides what to share with the buyer.

Can I update many leads at once?

Yes. Select leads to assign them, change their stage or heat, add tags, export them or archive them. Archived leads leave your working lists and can be restored. Which of these you see depends on your access in the workspace.

Can AI help me work through my leads?

Yes. EstateCue Copilot summarises a lead, tells you which buyers need you first and drafts a follow-up for you to review. It works only with the leads you can already see, and it never contacts a buyer for you.

Your next step

Bring your leads and daily work together

Explore EstateCue with your own real estate workflow, from the first enquiry to the next property visit.